As organizations race to embark on generative AI journeys, we see the potential for this technology to accelerate profoundly transformative forces across companies, the economy and society. Learn more and find out what generative AI could mean for your organization as you assess your approach to this disruptive technology.
Industry-leading relationship with Microsoft to position the firm and its clients to harness generative AI to build trust and drive sustained outcomes.
Leaders are asking how they can use this emerging tech to create strategic advantage and how it will impact their organization’s workforce. Here are five key questions you should be asking when thinking about the impacts of generative AI on your workforce.
Here we explore what’s happening in the market and some key considerations for those who are ready to start assessing generative AI opportunities, starting with value, availability of data and future-readiness.
PwC’s cloud engineering and transformation team complements your business with emerging technologies for accelerating outcomes, scale and innovation.
It’s still early days for generative artificial intelligence, but the latest developments in this innovative technology that’s making waves around the world is clearly on the minds of Canada’s chief executive officers. According to our 26th Annual Global CEO Survey, 69% of Canadian CEOs believe technology disruptors like AI will impact profitability over the next 10 years. With many CEOs questioning whether their businesses will still be viable in a decade, organizations can’t wait to start figuring out the role generative AI can play in their long-term future.
While addressing the many unknowns and uncertainties is critical, it’s also important to acknowledge the growth opportunities. For organizations that successfully incorporate the right level of human insight and ingenuity to capture the full power of generative AI, it’s a chance to push past the discomfort this technology creates to become the market leader. But with so much happening so quickly, companies need to take action to demystify generative AI and assess the transformative possibilities it opens up.
To help Canadian leaders start the journey, our community of solvers is sharing their insights into the key issues raised by generative AI, including the very important considerations related to trust, ethics, privacy and consent. They’re also helping organizations explore the types of use cases at play and the benefits they create, the very significant implications for the workforce and the technology capabilities and partnerships required to move forward. We invite you to read our perspectives on the many questions surrounding generative AI and look forward to discussing the path forward for your business as you begin your own journey.
